Key Points:
- The annual mobile communications trade show brought more than 250 exhibitors, sponsors, and partners to the Las Vegas Convention Center.
- The event highlighted 5G’s role in revolutionizing fintech and smart mobility connectivity.
- Sessions on the Metaverse, IoT, and Web 3.0 provided actionable insights for businesses embracing new technologies.
MWC Las Vegas 2024 showed us the future of stronger and better connectivity.
From October 8 to 10, the West Hall of the Las Vegas Convention Center hosted tech experts, innovators, and industry leaders. They gathered to showcase the latest advancements in 5G, fintech, smart mobility, IoT, Industry 4.0, and the Metaverse.
Image Source – MWC Las Vegas
Over these three days, attendees exchanged valuable insights, built meaningful connections, and discovered practical strategies to navigate the fast-changing tech landscape.
This year, the event is centered around themes like 5G EdgeCloud, AI Networks, and Enterprise Transformation, all showcasing the immense potential of 5G for enterprise IT.
The GSMA’s Chief Marketing Officer, Lara Dewar, said, “MWC Las Vegas is a key event in North America for industries looking to harness the power of 5G and AI, and a rare opportunity to see enterprise players discuss how these technologies are reshaping entire sectors.”
She further added, “The mobile industry is at the heart of the digital transformation, and with the growth potential for telcos in the enterprise technology space, it is important that we inspire the next generation of leaders. That’s why I’m delighted to welcome the young women participating in our Tech4Girls event.”
MWC Las Vegas 2024 brought together industry leaders and innovators to explore the future of mobile technology and the impact of 5G across different sectors.
Attendees had the chance to connect with CIOs, 5G experts, and systems integrators, discussing the practical uses of 5G and industrial IoT. The event also touched on key trends like mobility, cloud computing, AR/VR, and blockchain while addressing important issues around ethical AI and data governance. Other major topics included the metaverse, Web 3.0, smart mobility, fintech, and Industry 4.0—highlighting their role in driving the next phase of digital transformation.
Image Source – MWC Las Vegas
Which Leading Brands Collaborated at MWC 2024?
MWC Las Vegas 2024 wrapped up with a strong lineup of brands leading discussions on mobile technology and innovation.
The GSMA MWC Las Vegas 2024 showcased the essential role of 5G in driving enterprise growth and innovation. In collaboration with CTIA, the event achieved the following:
- Approximately 6,000 attendees from nearly 90 countries
- Nearly 300 exhibitors, sponsors, and partners
- 380 conference speakers
- 159 hours of thought leadership content delivered
- The keynote sessions remain available to view on demand, and so far, the content has received over 1800 views on the MWC app, MWC website, and Mobile World Live.
John Hoffman, CEO, GSMA Ltd. said, “The mobile ecosystem is at the heart of the digital transformation journey of so many sectors and vertical industries which is why it is important to bring together the mobile ecosystem and enterprise IT leaders at MWC Las Vegas. Over three days, attendees had the opportunity to participate in an array of thought leadership and networking opportunities, from the show floor to the main stage and to summits and forums focusing on vertical sectors such as aviation and defense.”
T-Mobile introduced 5G On Demand, a complete, portable 5G private network and services solution that includes setup, teardown, and network management. This new solution makes it easier and more efficient than ever to deploy 5G private networks virtually anywhere, providing all the necessary infrastructure to support data-intensive applications.
GSMA focused on advancements in low-power 5G asset tracking with BeWhere, explored the future of generative AI in telecommunications with IBM, and discussed decentralized connectivity with World Mobile.
Key highlights included CIOs sharing their experiences with enterprise 5G, real-world use cases of private networks, and hands-on AI demos from Intel, AWS, Qualcomm, T-Mobile, and Verizon. The event also featured notable summits like the first-ever CIO Summit and the U.S. Department of Defense Summit.
Image Source – MWC Las Vegas
MWC Las Vegas Summits and Keynotes
The GSMA welcomed connectivity leaders to the keynote stage, featuring industry giants like Intel Corporation, Nvidia, Qualcomm, T-Mobile for Business, and Verizon Business.
- Keynote 1: Powering the Future of Enterprise explored how 5G enhances capabilities beyond basic connectivity, enabling various vertical use cases.
- Keynote 2: A New Era of Intelligence provided insights into AI’s transformative potential, making it a must-see for attendees interested in the future of technology.
- Keynote 3: Perpetual Change in a Digital World highlighted the importance of ensuring equal opportunities for all amid rapid technological change.
- Keynote 4: From Engagement to Empowerment: A Network of Resilience focused on collaborating with government agencies, regulatory bodies, and tech companies to maintain the U.S. leader in next-generation technology.
Industry Participants
A diverse group of professionals attended the MWC event, including CIOs, enterprise technology vendors, systems integrators, architects, developers, startups, and small to medium-sized businesses (SMBs). Apart from these:
Attendee Industry:
- 31% Software
- 22% Telecommunications
- 8% Hardware
Attendee Seniority:
- 46% Professional
- 28% C-Suite
- 26% VP and Director
Attendees had the chance to connect with major industry players like Sand Technologies, Kore, SES, Verilytics, Valid, Cisco, Boingo Wireless, Imagine Wireless, Verizon, Qualcomm, Idemia, and Globalstar. These companies showcased new technologies, shared recent advancements, and provided valuable networking opportunities with top industry leaders.
Industry Speakers
Speakers like Jason Currie from AT&T Connected Car, Brad Stertz from Audi of America, Mike Finley from Boingo Wireless, and Lara Dewar from GSMA shared valuable insights on leveraging 5G technology.
Major companies like Nvidia, Salesforce, and US cellular participated, with representatives giving presentations and joining panel discussions.
In addition, participants, including CIOs, CISOs, and enterprise networking teams, learned about the real-world value of industrial-grade connectivity and mobility solutions. The event emphasized the future of 5G and its effects on IoT, augmented reality (AR), virtual reality (VR), and autonomous vehicles. It also discussed AI, blockchain, and cybersecurity as critical drivers of digital transformation.
What’s Next for MWC?
MWC Las Vegas 2024 is set to return in October 2025, once again bringing together the best minds in mobile technology, 5G innovation, and connectivity.
From diving into 5G and exploring fintech opportunities to navigating the metaverse, MWC Las Vegas 2024 was a place to connect with the brightest minds.
As this year’s event draws to a close, it’s clear that MWC Las Vegas continues to succeed in gathering different ideas.
Co-founder and Chief growth officer